The Future of Augmented Reality

  • Published on Dec 1, 2010
  • A conceptual view of how augmented reality may be used in the future.
    Although the video depicts the user with a smartphone, in the future it is more likely that the user will be wearing some form of augmented reality eyewear.
    Once refined and adapted, augmented reality will play a key role in the way we all interact with the digital world. At the moment, there are a few challenges we face that must be overcome before this is possible…
    1. Develop socially acceptable eyewear - something that has the ‘Oakley Effect’ (looks cool)
    2. Increase the coverage and speed of our networks in order to sustain the throughput required to send and receive rich and dynamic virtual content
    3. Improve storage capacity and reduce battery weight so to accommodate the processing speeds and form factor required
    About Hidden Creative -
    Complex systems can be very hard to translate into meaningful experiences, but that’s what we do best. We thrive on tackling expansive challenges and have developed the kind of agile structure necessary to deliver intricate solutions in typically short industry timescales.
    Working at the cutting edge of technology, we collaborate with brands that are delivering future-shaping innovations on a global scale. By integrating closely with their internal teams, we provide a discreet layer of full service expertise that can be deployed wherever it’s required in the world.
    Across our dedicated and passionate team you’ll find a unique combination of digital expertise and personal service that ensures we always go the extra mile to meet your goals.
    +44 0161 236 8181
    studio@hiddenltd.com
    www.hiddenltd.com
  • Science & TechnologyScience & Technology

Comments • 38

  • Eric Smith
    Eric Smith 4 years ago +12

    It's the beginning, the first step. Technology evolves step by step and realizing those steps is the key, that's how Kurzweil made his millions. We are now on the verge of imbeding information in our inviroment, accessing those enviroments through something like GoogleGlass and BCI's will be publicly accepted before neural implants will... It's evolution, it continues, a constant force, and it's wonderous...

  • PageArts Entertainment
    PageArts Entertainment 4 years ago +2

    This on google glass will change the world!

  • Mahesa Pandu
    Mahesa Pandu 4 years ago +10

    like the sims lol

  • bighands69
    bighands69 4 years ago +1

    It depends on what it is used for.
    Even sun glasses with AR would be pretty useful.
    If this technology is then integrated with IBM Watson type technology our society will be transformed.

  • GoodDay2YouSir
    GoodDay2YouSir 4 years ago +3

    I want an AR Monocle

  • kristianheidi
    kristianheidi 5 years ago +7

    AR in contact lenses is the future!!

  • dedpxl
    dedpxl 5 years ago

    lol adblock pro in real life. Nice idea.

  • Alexander Senoner
    Alexander Senoner 5 years ago +28

    technology makes us lazier and lazier

  • Shayd
    Shayd 5 years ago

    I think they heard you, look for Google Glasses.

  • Wastefuldragon
    Wastefuldragon 5 years ago +1

    awesome i want Ar contacts thou

  • como conseguir dinero
    como conseguir dinero 5 years ago

    cool!!

  • Pietro Cane
    Pietro Cane 5 years ago +4

    Is the girl cool or is just augmented reality?

  • paacza
    paacza 5 years ago

    damn, this new black haired technology from the future was just astonishing

  • mans51
    mans51 5 years ago

    they already have. oh snap. but they aint very useful yet.

  • seanotube85
    seanotube85 5 years ago

    I can't wait until augmented digiffiti starts to get big.. you know? So we can cover up all that corporate shit.

  • StarOceanSora360
    StarOceanSora360 5 years ago +1

    hold tight, smart contact lenses with AR as well as use internet, watch tv, etc.. will be everyewhere by 2020 keke

  • AngryDoge
    AngryDoge 5 years ago

    where are you going to put the reciever to connetct wirelesly to the phone, how are you going to display the image without gpu,cpu ect..
    And yes, I hope (believe) in 2020 we will have technology like this, seems really cool.

  • Dexter2020
    Dexter2020 5 years ago +1

    you don't have imagination and basic technology knowledge
    Who said that all this must be inside contact lense? Lense may and probably will be only a screen, system like this may use smartphone hardware, connecting wirelesly with lense. Remember also that technology & science are advancing very fast and even in 5 years a lot may happen. I think that we will have such device around 2020

  • AngryDoge
    AngryDoge 5 years ago

    good luck building a camara,CPU,GPU ect. in to a transparent contakt lense.

  • Karan Shah
    Karan Shah 5 years ago

    I am a student at Coventry University and I'm currently doing a project on Augmented Reality. I was wondering if I can take some content from your video for my project. Of course you will be referenced in my project. Hoping for a positive reply. Thank you in advance whatever may be your decision.

  • Natsume Ginji
    Natsume Ginji 5 years ago

    AR is a growing field but the technology is lacking, primarily in form of scaling. If we could have the power of a high-end pc in the size of a bracelet and wirelessly connect to some kind of retinal display (bluetooth or whatever) then and only then will AR become more practical. Additionally, bandwidth is needed for so many internet connections on the cellphone network. Thank google though, they're testing some pretty nice AR things right now ;)

  • UnstableCore
    UnstableCore 5 years ago

    @HANGER187 Wish I had a door.

  • Spy Echel
    Spy Echel 6 years ago

    @mrdexter86 i hope smartphones will die in a few years. i hope that videoglasses will come with this tech, afterwards the contact lenses and then the nano-bionic tech that gives us permanent lenses :)

  • sonuva2003
    sonuva2003 6 years ago

    The snowflakes are a nice detail.

  • diegret
    diegret 6 years ago

    Well its not really the future anymore, this stuff exists right now and its being developed rapidly. Like the Goggles from vuzix (quite expensive but they exist). Or qoncepts platform that recognizes people and runs the 3d visualization from them... and the really scary part Miku the japanese CG singer....

  • Josiah D
    Josiah D 6 years ago

    I cant wait for A&W....Im gunna get a rootbeer float right now!

  • Adrian Gray
    Adrian Gray 6 years ago

    Why this is the future? it is possible now, we have GPS, google informations on different locations/building, google search for searching info about the building.
    You use the GPS to get you position, use some build in compass to get the orientation of the phone/pad, calculate the direction ray of your phone, and make intersection with buildings data, also from the camera you can extract the contour and use it for building HUD approximation.

  • Top Lobster
    Top Lobster 6 years ago

    @mrdexter86 meh, if you had it, i bet you couldn't live without it.

  • Cody Brooks
    Cody Brooks 6 years ago

    But will there still be Grampa burgers?

  • Flex Edwin
    Flex Edwin 6 years ago

    :O no me quiero imaginar si esto llega a pasar

  • 3089280288
    3089280288 6 years ago

    This techonogy is in the Anime: Eden of the East.

  • aaron gayle
    aaron gayle 6 years ago

    Now of you integrate this AW technology with the conceptual bionic contact lens the future looks super exciting!!! I can't wait!!!!

  • Βαγγέλης Ογανεσωφ

    thats amazing cool ! ...... blue eye's <333

  • Anonymust
    Anonymust 6 years ago

    If they knocked on my door preaching this stuff, Id buy their bible.

  • Dexter2020
    Dexter2020 6 years ago

    AR in contact lenses or glasses will be really cool, in smartphones it's no so impresssive for me

  • TheSuperCommentGuy
    TheSuperCommentGuy 7 years ago

    WOAH :D

  • TheArchigadgets
    TheArchigadgets 7 years ago

    this is a really great and inspired movie. thanks a lot!

  • Rochelle Lockridge
    Rochelle Lockridge 7 years ago

    Great video. I'm doing research on Augmented Reality and found this video to be professionally done and showing what is possible with your mobile device. Thanks.